About Elise Brown

 

 

I provide exceptional public relations services on an independent basis to extraordinary companies and brands.

As Sr. Public Relations Strategist for Pavone Group (formerly Pavone Marketing Group in Philadelphia, PA) my clients included WXPN-FM, Marketplace Events, Turkey Hill, Herr Foods and many more. I also managed agency PR (company acquisitions, proprietary initiatives, conferences, award submissions and executive thought leadership). I won first place in the 2019 Philadelphia PRSA Pepperpot Awards in Community Relations category for client CAPS/Council for the Advancement of Public Schools’ “Unsung Heroes” campaign.

As Public Relations Director for Philadelphia agency LevLane, I created and executed PR campaigns that helped exceed sales, attendance and/or media coverage goals for clients including EnergyWorks, West Chester University, 11 U.S. regions of Massage Envy Spas, Beneficial Bank and its foundation, Provident Bank and its foundation, Reliance Standard Life Insurance, WXPN-FM, Pennsylvania General Store, Rydal Park and Ventana by Buckner senior living communities, and many others. I was awarded two Philadelphia PRSA Pepperpot Awards for innovative and effective client projects: First place in 2012 for Beneficial Bank’s eight-county School Challenge, and second place in 2014 for the Rydal Park Lively Fall Speaker Series.

While with LevLane: Presenting check to Wounded Warriors in Washington, DC on behalf of Massage Envy Spas' "Massages for Military" event

Presenting check to Wounded Warriors in Washington, DC on behalf of Massage Envy Spas' "Massages for Military" event

While with LevLane: With Sarah Jolles, Executive Director of Sales & Marketing for client Rydal Park, and Philadelphia PRSA Pepperpot Award

With Sarah Jolles of Rydal Park after winning Philadelphia PRSA Pepperpot Award


While with Sirius Satellite Radio: With Peter Tork of The Monkees

With Peter Tork of The Monkees at Sirius

Launching Sirius Satellite Radio in Nashville with late country great Eddy Arnold

Launching Sirius Satellite Radio in Nashville with late country great Eddy Arnold

I joined Sirius Satellite Radio (now SiriusXM Radio) as Senior Manager of Feature Content in 2001, a year before its public launch, to create special programming and host a daily program for The Spectrum adult alternative music channel. As the company grew, I was tapped to help communicate its groundbreaking programming in music, talk, sports, comedy, and lifestyle, working with content partners including Howard Stern, Martha Stewart, the Metropolitan Opera, the Sinatra Estate, Eminem, Tony Hawk, Steven Van Zandt, Bill Walton and Elvis Presley Enterprises, among many others. My work encompassed media relations with outlets in tech, automotive, music and entertainment, business and many other categories, and helped the company achieve critical early recognition and business success.

I received a Silver Medal from New York Festivals in 2003 for co-writing the Sirius national radio special, 9-11: The Healing of America.


Before Sirius, I helped form Q Records, a former division of QVC, Inc., where I developed and promoted new music and video recordings and collections in classic country music, American standards, jazz, Broadway musicals and classic hits genres that were distributed by WEA. We developed exclusive products with legendary music producers Dick Clark, Joel Dorn, and Jason Miles, and secured GRAMMY® nominations for two Broadway cast albums, Footloose and The Music Man. While with Q Records, I also hosted weekend afternoons at modern rock Y100 (WPLY-FM). 

While with Q Records: With legendary producer and TV host Dick Clark

With legendary producer and TV host Dick Clark and the collections we produced

While with WPLY/Y100: Onstage with Marilyn Russell at the Y100 Feztival

As a WPLY (Y100) host, onstage at the annual Y100 Feztival


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While with WXPN: Interviewing Maureen McCormick (Marcia from The Brady Bunch)

While with WXPN: Interviewing Maureen McCormick (Marcia from The Brady Bunch)

While with WMMR: With Matt Cord and Mike Wallace and Morley Safer from 60 Minutes

With Matt Cord and Mike Wallace and Morley Safer from 60 Minutes at WMMR

While with WXPN: Michaela Majoun and Jeffrey Gaines

At WXPN’s Singer-Songwriter Weekend w/host Michaela Majoun and artist Jeffrey Gaines

At leading public radio station WXPN-FM (1992-1995), I was afternoon host, and created and hosted the weekly Funky Friday show that remains as one of its most popular programs. As its PR Director, I edited the station newsletter and developed promotions and special events that demonstrated the station’s commitment to its listeners, members, and the local and national music communities, and which helped cultivate new supporters.

For heritage rock station WMMR (1995-1997), I hosted morning drive and interviewed many musicians, athletes and community leaders, and celebrities. (A highlight was broadcasting live for a week from Disneyworld for its 25th anniversary). Concurrently, I also wrote and hosted on-camera weekend entertainment reports for KYW-TV 3 (CBS), and replaced artist Todd Rundgren as host of the weekly adult alternative radio program The Difference, syndicated nationwide by United Stations.

From 1997 to 2001 I hosted weekends on Philadelphia modern rock Y100. I received several media and broadcasting industry awards for my work at these Philadelphia stations as well as for my work at WIZN-FM and WRUV-FM in Vermont.

Prior to those Philadelphia radio roles, I was the first PR Director for the New Jersey State Aquarium (now called Adventure Aquarium) in Camden, NJ.  As it was being built, I developed key resources and contacts, established procedures and hired staff, and gave many presentations promoting the new institution to community groups. I secured press coverage that helped launch the nation's newest aquatic attraction, and propel the revitalization of the Camden waterfront.  

I joined the Aquarium after serving as Account Executive for the PR agency Resnick Communications, where I promoted exceptional local and national cultural and consumer brands, including Thomas Moser Cabinetmakers, Moderne Gallery, and Pennsylvania General Store, among others.

 


Before arriving in Philadelphia, I was PR Manager at the Waterbury, Vermont headquarters for Ben & Jerry’s Homemade., Inc., where my rock music knowledge and radio background were tapped to help launch the company’s groundbreaking Cherry Garcia® flavor in 1987. I also communicated the company’s progressive commitment to corporate social responsibility, along with its many unique flavors and projects, and helped to secure and promote its sponsorship of the legendary annual Newport Folk Festival.

With Ben & Jerry

With Ben & Jerry at the Waterbury, VT headquarters

Original ad used for launching Ben & Jerry's groundbreaking flavor Cherry Garcia

Original ad used for launching Ben & Jerry's groundbreaking flavor Cherry Garcia


 

My first full-time job was Editorial Assistant with the University of Vermont’s Office of Public Relations, where I’d previously held a rewarding internship - and I truly love to share my knowledge and experience with high school and college classes. I’ve done so at GRAMMY® Career Day and the annual SXSW conference, and served as Professional Advisor to Drexel University PRSSA (Public Relations Student Society of America).